We are going wild for leopard print! Whether it's in traditional colours, brights or mixed with other little icons it's everywhere this season. Release your inner wild child!
Images Copyright of Phaidon
We're over the rainbow for this new trend.
Rainbow stripes are back with a retro feel making them perfect for the 90's trend.
Copyright of Hugo Loves Tiki
Copyright of Gardner and the Gang
We are busy getting prepped for Première Vision ready to showcase our newest shiniest collection!
Copyright of Lemon Ribbon Studio
Hands up if you've spotted this trend! With the growing love and use of emojis, hand icons are everywhere. As positive icons on tees or fun all over prints, we can only see this trend getting bigger. Thumbs up to that!
Images copyright of The Animals Observatory
On your marks ... get set ... GO! Get ready to race for these fun and retro graphics heavily influenced by the 70s & 80s. Hula hoops, badminton and tennis graphics are all in full swing!
Scissors at the ready, the cut-out trend is here in a big way!
Whether it's creating fun characters and scenes, or fresh all over patterns, we can't get enough!
Stella McCartney has taken a unique spin on her newest collection and we totally love it!
Using a vibrant primary colour trend and merging a mash up of modern music and jungle prints, this playful collection definitely stands out from the crowd.
Images copyright of Stella McCartney
Let's face it, we can't take our eyes off these fun face prints that keep popping up everywhere we look! Adding tons of personality along the way, these prints can't help but make you smile.
Back at the beginning of July we visited Playtime Paris, which is a great trade show full of amazing kids and baby brands. Here are a few of our favourites...
Bravelings started life as a tights company for boys and have since grown to cover girls and other accessories too. We particularly loved their new range of girls tights with quirky, playful designs.
Amsterdam-based Donsje (Dutch for "fluffy") had the most gorgeous collection of children's shoes and accessories. Our favourites were their little lion booties and matching purse. They also won the Milk magazine X Playtime award for shoes - great work guys!
And last but not least, our absolute favourites Hugo loves Tiki who are so on trend with their gorgeous fruit print. Bold and simple, their prints work for girls and boys of all ages.